Is WooCommerce Suitable For A Sustainable eCommerce Business?
Let’s take a look at the main features of WooCommerce:
- Secure cart with a variety of payment methods (including PayPal and Stripe)
- Uses custom theme for WordPress (Storefront) designed to create an easy-to-navigate store
- Tax automatically calculated
- Easy stock management
- Includes mobile app for on-the-go store management
- Many extensions available
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What Is WooCommerce?
WooCommerce is one of the best eCommerce plugins for WordPress. It is a free amazing tool that will help to create and manage an online store in a very simple way. It offers a great range of features such as secure payments shipping, inventory, and tax management, that will turn the whole process into a child’s play while keeping it professional. Keep in mind that WooCommerce is powered by WordPress, therefore your data is owned exclusively by you.
Currently, WooCommerce powers about 93% of WordPress online stores and has almost 82.5 million downloads. These numbers speak for themselves, proving that WooCommerce is the best ecommerce WordPress plugin that combines usability with professionalism.
Magento, WooCommerce, and OpenCart are shopping carts that encourage purchase by a customer. A shopping cart is a piece of software that facilitates trade on an e-commerce site. A myriad shopping cart services are available in the market these days and some of them stand out in terms of performance and reliability. Read on to how which is the best shopping cart and the reason for it.
WooCommerce VS Magento
- Here are the main differences between the WooCommerce and Magento:
- WooCommerce is built for WordPress, whereas Magento isn’t
- WooCommerce is fairly simple to use for beginners, whereas Magento requires more work
- WooCommerce requires extensions for marketing tools, whereas Magento has some built-in
- WooCommerce has an easy-to-understand knowledge base, whereas Magento is a bit more difficult
- WooCommerce has a mobile app, whereas Magento doesn’t
- WooCommerce has basic inventory management, whereas Magento is more powerful
Which is Better?
We’ll take a look at each category to see how they stack up against each other.
- Inventory Management - Magento has this one – advanced inventory management makes it simple to manage a lot of stock, even if it’s in different locations.
- Storefront - They’re about even, we think – with the right themes and extensions, you can create beautiful storefronts on both platforms.
- Shopping Cart - Magento wins this one, as they offer a lot of payment options, with built-in tools to make the customer’s shopping experience as quick and smooth as possible.
- Marketing/SEO Tools - Magento wins this one again, as it has some tools built into the platform. While WooCommerce has a lot of great marketing tools, you’ll have to download extensions to get to them.
- Analytics - Both platforms offer a decent analytics dashboard, however, it’s easier to use the analytics provided by WooCommerce.
- Integrations - Again, they’re both about the same here – there are so many extensions available for both platforms, which is great.
WOOCOMMERCE VS OPENCART
Among various shopping carts, the two choices that have been put in heated debates for a long while are OpenCart vs WooCommerce. Both are powerfully designed to deliver a decent shopping cart experience and both come with their ins and outs.
WooCommerce is the best eCommerce for WordPress that converts WordPress websites into online stores.
It is a free and open-source platform that is the best choice for beginners and those familiar with WordPress.
You can install plugins to add functionality and improve the scalability of your site. And there are a large number of themes specifically designed for WooCommerce.
It is a customizable and flexible platform for online businesses and is suitable for any size of business.
OpenCart is another open-source eCommerce platform and older than WooCommerce. It is suitable for beginners as it has an intuitive interface that allows you to set up eCommerce stores quickly.
There are many plugins and extensions, but the number is less than WooCommerce. It supports multi-store channels and allows you to manage them in one place.
Unlike WooCommerce, you do not need to have a website before using OpenCart. While it is a powerful and easy-to-use platform, it lacks customizability, performance, and variety.
WooCommerce vs OpenCart: Which is Better?
1. Customization - Both WooCommerce and OpenCart are open-source and customizable, but there is one significant difference.
WooCommerce is a fully customizable platform that is suitable even for beginners. Customizing WooCommerce websites is easy with plugins with just a few clicks. For example, you can easily create beautiful landing pages in no time.
Meanwhile, OpenCart is a bit rigid in its operation. In other words, it is not beginner-friendly. You need professional help to customize and scale your online store.
Therefore, we have to side with WooCommerce here as it offers countless options with easy customization.
2. Themes and Design - WooCommerce offers thousands of pre-made themes and designs, both paid and free. With it, you also enjoy the additional functions of WordPress and thus can also use the themes created for it. You can also customize the themes according to your liking.
OpenCart also offers a wide range of themes and designs, though it has a bit less. However, when it comes to customizability, OpenCart is pretty inflexible. It is not beginner-friendly. So you need to hire developers to make changes in themes.
Therefore, WooCommerce is clearly the winner in this round because it is easier to work with than with OpenCart.
3. Scalability - OpenCart is a database-driven store platform. So it is theoretically infinitely scalable as long as your server can support it. You can add as many products and categories as you want.
It also supports multiple stores. You can set up individual stores in a single OpenCart instance and have them all run independently while still can manage them from a single dashboard.
Theoretically, WooCommerce is also infinitely extensible as it is a database-driven store platform, too. It has the same option to add loads of products and categories as long as your server can support them.
Even so, WooCommerce does not have the same ability to run multiple WooCommerce stores from a single instance. This will require individual management for each store.
In short, the ability to launch and manage multiple stores from a single instance makes OpenCart an easy win here.